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MEDIA & COMMUNICATIONS

THE COSMIC CURRENT

Media & Communications

About the Team

The Media & Communications Team is responsible for sharing the mission and impact of the South Texas Astronomical Society (STARS) through visual storytelling, digital media and public outreach. Our team creates graphics, photographs events, produces videos, manages social media and develops communication materials that help inspire curiosity and connect our community with science.

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Team Resources

  • Google Drive serves as the Media & Communications Team's central file repository.

    Here you'll find:

    • Brand assets and logos

    • Event photography

    • Project folders

    • Archived content

    • Shared documents and planning materials

    Google Drive: Main Page

    Request access from mykel@starsocietyrgv.org or marcelina@starsocietyrgv.org

  • Mailchimp is used to create and distribute email communications on behalf of STARS.

    We use Mailchimp for:

    • Monthly newsletters

    • Event reminders

    • Community updates

    Only authorized team members should send campaigns through the official STARS account.

    Mailchimp: Main Page

    Request access from mykel@starsocietyrgv.org or marcelina@starsocietyrgv.org

  • Canva is our primary graphic design platform.

    Team members use Canva to create:

    • Social media graphics

    • Event flyers

    • Posters

    • Presentations

    • Infographics

    • Digital advertisements

    • Promotional materials

    Please use the shared STARS Canva workspace whenever possible to ensure files remain accessible and branding stays consistent.

    Canva: Main Page

    Request access from mykel@starsocietyrgv.org or marcelina@starsocietyrgv.org

  • Meta Business Suite is used to manage STARS' Facebook and Instagram accounts from one platform.

    We use Meta Business Suite to:

    • Schedule and publish social media posts

    • Manage Facebook and Instagram content

    • Monitor comments and messages

    • View account insights and analytics

    • Coordinate upcoming social media campaigns

    Whenever possible, social media posts should be scheduled through Meta Business Suite rather than published directly from the mobile app.

    Meta Business Suite: Main Page

    Request access from mykel@starsocietyrgv.org or marcelina@starsocietyrgv.org

  • Printful is used to create STARS merchandise and manage sales.

    We use Printful to:

    • Design and publish merchandise

    • Review fulfillment orders

    • Create mock-ups of merchandise

    • Manage online store

    • Plan merchandise collections and lines

    Printful: Main Page

    Request access from mykel@starsocietyrgv.org or marcelina@starsocietyrgv.org

Approved Image Resources

When creating graphics, always use images that STARS owns or that are licensed for reuse. Never download images directly from Google Images or other websites without confirming usage rights.

Preferred Sources

  • STARS Photo Archive (Google Drive)

  • NASA Image and Video Library – Public-domain images, videos and audio from NASA missions and research.

  • Pexels – Free stock photography and video for commercial and non-commercial use.

  • Pixabay – Free photographs, illustrations and videos available under the Pixabay Content License.

  • Unsplash – High-quality photography available under the Unsplash License.

Always review the licensing terms for each resource and provide attribution whenever required.

Submit your work using the following methods:

  • Photography & Video: Upload original files to the appropriate folder in the Media & Communications Google Drive.

  • Graphic Design: Share your designs with the Media & Communications team through the STARS Canva.

  • Documents & Other Files: Upload them to the designated Google Drive folder unless instructed otherwise.

If you're unsure where a file belongs or experience any issues uploading your work, please contact a team lead for assistance.

Need a Review or Have Questions?

If you have questions, need feedback on a project or would like assistance before publishing, feel free to reach out.

Marcelina Gutierrez
Media & Communications Lead
📧 marcelina@starsocietyrgv.org

Mykel Del Angel
Design & Communications Coordinator
📧 mykel@starsocietyrgv.org

We're always happy to help. Whether you have a question, need creative feedback or aren't sure about the next step, don't hesitate to reach out.